If you’re anything like the FLY53 girl you’ll know the importance of the finishing touches. Whether it be a trilby hat, an embellished necklace or the perfect rock-chick belt, the accessories are as important as the clothes you wear and the attitude you sport.

Whilst we love a bit of glitz and girly glamour, right now we’re injecting a little bit of masculinity into our look with the help of the Boyfriend Watch. Today the fashion pack want larger, more masculine watches that will get them noticed! The A-list love their Boyfriend Watches too, Victoria Beckham has her masculine rose gold Rolex (a gift from hubby David Beckham), The City star Olivia Palermo is rarely seen without her chunky watch and even Kristen Bell does masculine chic with the help of a jet black watch.

Men-inspired watches can be easily identified – the large dial is either round or square and it is usually numbered. Nevertheless, there are watches that still keep some feminine touches, such as the presence of pebbles around the dial or a light coloured face.

The colour trend ranges from metallic to neon shades but black is what we’ll be going for this season – we love FLY53′s range of masculine watches and for less than £90 you can’t go wrong! If there’s one piece of advice we can give you, always remember men-inspired watches should be worn very loose! Almost as if you’ve pinched it right off your boyfriends wrist.

This trend is actually very practical, buy your fella a new watch from FLY53 and voila! You’ll have your very own arm candy to pinch!

The Fly53 watches are available now by clicking here

…Introducing the FLY53 Watch Collection

The brand new FLY53 Men’s Watch collection is launching on Monday 1st November 2010 and will be available to buy Exclusively Online at http://www.FLY53STORE.COM, just in time for you to adjust your clocks for the winter months.

There are six exquisite men’s analogue watches to choose from, including Black/White, Brown/Gold and Electric Green/Black and prices range from £80.00 to £85.00.

Men’s Watches are a brand new addition to the FLY53 product range, so be the first to strap one around your wrist or be sure to add it to your Christmas list.

FLY53 Watches in detail:-

  • Multi function analogue watch by FLY53
  • Case: Round metal case
  • Case Dimensions: 54mm x 45mm x 15mm
  • Movement: Japanese quartz three hand calendar movement.
  • Hands: ‘Sword’ style hour and minute hands, with ‘lightning bolt’ second hand
  • Dial: Sloping tension ring with gloss printed minute track.
  • Crown: Large 15mm Stainless Steel crown with serrated grip rim. FLY53 logo etched into crown.
  • Lens: Hardened mineral lens with ‘Cyclops’ date magnifier
  • Caseback: Satin brushed stainless steel with etched FLY53 crest
  • Strap: A range of Padded, textured leather or silicone straps.
  • Buckle: Metal buckle with etched FLY53 logo
  • Cell Life: Approx. 30 months. Replaceable SR626 silver oxide battery.
  • Water resistance: 53 Meters
  • Dimensions: 250mm x 50mm x 15mm

Visit http://www.fly53store.com on Monday 1st November 2010 and be the first the buy a FLY53 Watch!